How we auto-enriched and synced leads into HubSpot in seconds

We built a Make.com workflow that transforms raw lead data into fully enriched HubSpot contacts—automatically, with zero manual steps.

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Project overview

Manual CSV imports were slowing down the sales pipeline. Our scenario:

Fetches new leads from Apollo via API
Enriches each record with firmographic data
Creates or updates contacts in HubSpot
Sends a personalized welcome email automatically
Includes duplicate checks and error handling

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Execution

Data enrichment: Seamless.ai module pulls custom fields per lead

Script generation: GPT module crafts personalized openers and CTAs

Video merge: Make.com renders the master clip with dynamic overlays

Campaign launch: Smartlead module uploads assets and fires the sends

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Project results

10 000+ personalized video emails delivered nightly

Completely hands-free after setup

Measurable increase in reply rates and engagement

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What our great customers say

I highly recommend David for any website development project. We worked together to develop a new website for our agency, and I was incredibly impressed with the entire experience.

Abdul Majeed K.

@andysmith

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Lily Woods

@lilywoods

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Sophie Moore

@Sophiemoore

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